Real Estate, Marketing, Software

A few months ago, we posted our first U.S. International Real Estate Traffic report, for Q3 2011.  International buyers seem to persistently make up a solid part of online browsing for the U.S. market.  So here are the follow-on report topline stats, for the fourth quarter of 2011. Florida, Arizona and Nevada were once again [...]

How to get more listings with little effort. As a wise man once told me, there are no buyer’s agents, just agents without listings. Listings are the most valuable asset a real estate brokerage or agent has. But generating new listings, while not exactly a complex science, requires that a home seller develops the confidence [...]

With a depressed US economy, there is no denying the fact that there just aren’t as many people searching for homes as there used to be. As domestic real estate activity has cooled, many real estate professionals have turned towards international buyers in order to drive their business forward. In turn, an exploding niche of real [...]

Later this week The National Association of REALTORS® MLS Committee will receive the report and recommendation of the Presidential Advisory Group (PAG) at the annual meetings in Anaheim. To help sort out the issues, controversies, benefits, and fears surrounding Listing Syndication check out at this Slidecast presentation that was put together by Point2′s own Saul [...]

Working with tens of thousands of brokers, agents and their associations each day, we come across a few success stories. Over time, common denominators reveal habits and secrets of some of the most successful REALTORS®. While attitude has a lot to do with success, there are many tangible ideas and tools virtually anyone can take [...]

Pillar #2: Integrated Listing Syndication After eight years with the same real estate website provider, another real estate agent recently decided it was time to move on. He switched to Point2 Agent just two weeks ago. The reason? Fully integrated listing syndication, which was brought to this agent’s attention by his MLS – one of [...]