Point2 Agent Blog: Real Estate, Marketing, Software

Category: Real Estate Sales

Scripts for Success – Overcoming Buyer Objections

negotiation

Success Series Webinar with Bernice Ross: Recap Have you worked long hours to find your buyers the perfect house – exactly what they told you they were looking for – only to hear something like this:           We really like this house, but we want to keep looking.           We want a better area.           [...]

Weekend Project: Increase Your Curb Appeal

curb appeal photo credit one2c900d

Real estate professionals know that curb appeal is crucial when it comes to selling a house. In fact, the 2010-2011 Remodeling Cost vs Value Report found that REALTORS® rated exterior projects among the most cost-effective home improvement projects. Between listing photos and neighborhood tours, potential buyers are quick to judge a book by its cover. But [...]

13 Life Hacks For Agents

staple remover

We all want to be more productive, both at work and at home. Life hacks help us do just that – they’re little shortcuts that make a big difference. Below we share 13 genius, why-didn’t-I-think-of-that tips that will optimize your efficiency at the office, on the road and at home. Prepare to be the envy [...]

How Small Is Too Small?

tiny house 2

Statistics everywhere tell us that smaller houses are gaining in popularity. The National Association of Home Builders predicts that the average US floor plan may shrink as much at 10% between 2010 and 2015. Our story on container homes – idle shipping containers that are converted into living spaces – remains one of our most [...]

The New Listing Magnet

listing magnet

How to get more listings with little effort. As a wise man once told me, there are no buyer’s agents, just agents without listings. Listings are the most valuable asset a real estate brokerage or agent has. But generating new listings, while not exactly a complex science, requires that a home seller develops the confidence [...]

The Pencil Still Rules

hand drawing hand

Making your real estate marketing goals count. The thought of a real estate agent or broker investing in powerful marketing and not reaping the maximum benefit is disturbing. But most of us tend to get quite excited about things that show great promise. We initiate programs and nurture them to a certain degree, then, besides [...]

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