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Category: Real Estate Sales

The Art of Management

leadership

A good manager is hard to find. Often managers are promoted because they are awesome, well respected employees. This is not always a bad idea, however someone being a good employee, or good at their job, doesn’t always mean they can effectively manage a team of people. Sometimes after being promoted, managers get lost in [...]

Unlocking Your Unique Value Proposition

Value Proposition

Wait a minute. What is Value Proposition anyway? If you’re asking yourself this question, you’re not alone. In fact, you would be pleased to know that some ‘professional’ marketers often don’t know what it really means. A Unique Value Proposition is your market edge. It’s a sentence or paragraph that captures and describes the unique [...]

New HUD Homes E-Learning Course – Compliments of Point2 and RealTown

HUD Logo

Foreclosure sales have become very serious business. While it has become an important niche, many REALTORS® don’t yet have the knowledge or requirements needed to engage in this area. Have a quick look at a new e-learning course that RealTown has developed on HUD Homes from Fran Thorsen and Denise Lones, and sign up to [...]

Speak to Website Visitors Through Audio

This month’s Alliance Member Program (AMP) featured member is: Get A Grip Audio Solutions www.GetAGripAudio.com Providing voice over services for listing slideshows, testimonials, on-hold messaging, and more, Get A Grip Audio Solutions can put your voice wherever you want it to be heard.  Offering special pricing and packages to the Point2 community, they are also an affordable [...]

Be a Gleek: Use Niche Marketing to Your Advantage

Glee Club

I admit it.  I am a Gleek. Some of you just smiled, secretly thinking “me too, sister!”.  If you aren’t smiling, then you probably haven’t seen one of the funniest, most innovative television shows to hit the air for a long time: “Glee“. The show follows a group of talented young teens whose voices have landed them a role in [...]

New sellers? Provide Them A Handy Checklist.

Spring is upon us, and that restless “I-need-to-get-moving” itch is starting to settle in our hearts.  While most of us think of getting moving as Spring cleaning, others view it in a more literal sense and actually want to move to a different home. There are a lot of considerations and plans that help in [...]