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Category: Web Technology

The New Listing Magnet: Part Three

property site

A sure fire idea to get sellers excited about your services during a new listing presentation. Marketing properties is where the magic is, and owners evaluating your services want to know that you can do this better than anyone else. You’ve supplemented your traditional marketing plans with Syndication, an automated way to advertise the client’s home on [...]

The New Listing Magnet: Part Two

featured listings

What’s in your pitch? Importantly, how much marketing punch does it pack? Besides your negotiating skills, neighborhood expertise and a flawless reputation, criteria that many local competitors might also have, sellers want to know how aggressively you will advertise and promote their property. A quick sale at the highest price possible is every home seller’s [...]

4 Tips to Drive More Traffic to Your IDX Search

drive traffic

Every Realtor® wants more leads, but may not know how to get more leads.  When people are shopping for homes, what do they want to see? You got it, listings, lots and lots of listings. IDX gives you the ability to showcase all of the MLS listings on your site. Since people want to see [...]

The Three C’s of Content

Content Curation

If you have your own website and/or blog, you might have trouble keeping the content fresh. Fresh content helps your SEO, and also gives visitors a reason to come back to your site at a later date to look for updates. You can add valuable content to your site(s) in several different ways—you can create [...]

60 Second Magic

Online Video

How to engage prospects on your website with powerful video. Video is being lauded by the industry as the next big wave. Not long ago, it seemed daunting to think of creating a video and posting it on your website. The tools were expensive and the ROI (return on investment) was not too obvious. Internet [...]

Lost in the Tweets

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Unleash the Power of Twitter across the Organization. “I am at the airport.” “I am eating a burger, and I’m wearing a red shirt.” “I’m here, there, seeing this or that, and planning a trip to Hawaii.” If you’ve ventured into Twitter world, you’ve surely come across meaningless tweets. Who cares about what you do [...]