Real Estate, Marketing, Software

If you have a branded e-mail account or a website, then you may already be familiar with “hosting” services. Most people, however, don’t have a full understanding of what “hosting” actually is, even people who pay for one or more hosting services already. In short, “hosts” are companies that sell space on a server they [...]

Pillar #4: Listings, Listings, Listings. Here’s How to get Them No guess work here. Load up your website up with listings and you would have covered one of the top two things on a home buyer’s list of most valued information on a REALTOR®’s website. 83 percent of buyers who used the Internet last year [...]

Bells and whistles are attractive and get some of the tech-savvy gang gung ho and wanting more, but the main pillars of a powerful, effective website aren’t always purely technology related. The first pillar we reviewed, believe it or not, is customer service. People and service, not technology. The second pillar was a website that [...]

Keeping something you are excited about a secret is one of the hardest things to do, especially when you can’t wait to tell everyone about it. Fortunately for us here at Point2 we don’t have to wait any longer to spill the news – we are ecstatic to announce Express Tools, a brand new suite of [...]

Pillar #1: World-class Customer Service A real estate agent, let’s call him John, for privacy purposes, started a website after much research, only to dump it just one day later – and for good reason. Your website is your mainstay on the Internet. It’s your image, your lead generation and lead management system. Investing your [...]

In my last post, I talked about SellingSaskatoon.com. This time, I caught up with the man behind it, Cam Bird, for an in depth Q&A session – to talk about marketing, selling homes, and everything in between. So without further ado…let’s get started! Point2: What would you consider your most valuable online marketing initiative? (Blog, [...]