Real Estate, Marketing, Software

A sure fire idea to get sellers excited about your services during a new listing presentation. Marketing properties is where the magic is, and owners evaluating your services want to know that you can do this better than anyone else. You’ve supplemented your traditional marketing plans with Syndication, an automated way to advertise the client’s home on [...]

How to get more listings with little effort. As a wise man once told me, there are no buyer’s agents, just agents without listings. Listings are the most valuable asset a real estate brokerage or agent has. But generating new listings, while not exactly a complex science, requires that a home seller develops the confidence [...]

Pillar #4: Listings, Listings, Listings. Here’s How to get Them No guess work here. Load up your website up with listings and you would have covered one of the top two things on a home buyer’s list of most valued information on a REALTOR®’s website. 83 percent of buyers who used the Internet last year [...]

Summer’s here, and while most folks are busy planning their summer vacations or relaxing at the lake/beach us at Point2 are buckling down, drinking way too much coffee, and working on some great new improvements to our software. Just last week we debuted our brand new Express Tools suite of apps,and this week we are [...]

Pillar #2: Integrated Listing Syndication After eight years with the same real estate website provider, another real estate agent recently decided it was time to move on. He switched to Point2 Agent just two weeks ago. The reason? Fully integrated listing syndication, which was brought to this agent’s attention by his MLS – one of [...]

In my last post, I talked about SellingSaskatoon.com. This time, I caught up with the man behind it, Cam Bird, for an in depth Q&A session – to talk about marketing, selling homes, and everything in between. So without further ado…let’s get started! Point2: What would you consider your most valuable online marketing initiative? (Blog, [...]