
What if we could show you a way to get more listings more easily? And get them without more work, money or effort? Get the secrets of what a defined marketing program with your strategic partners will do for you! Our favorite hostess Terri Murphy teams up with expert loan coach Michael White to share what [...]

Open houses: some real estate professionals love ‘em, other think they’re a hassle. Ideally, your open house will draw a steady stream of potential buyers, producing offers and expanding your prospect list. But what if no one shows up? Or people do show up, but you don’t get a single bid? We think it’s time [...]

Did you hear the (social media) news? In late January, Twitter introduced Vine – a mobile service that lets users share short, looping videos. Here at Point2, we’re always interested in the marketing potential for new social media developments and, since you’re in the increasingly social real estate business, we think you should be, too. [...]

The headshot: it’s an absolute business necessity when you’re in the real estate industry. Your headshot is part of your personal branding, and people expect to see it everywhere – on business cards, your website, public benches and even billboards! Real estate is a face-to-face business and potential clients want to see yours. Selecting a [...]

Q: What piece of marketing collateral can you send just about anyone – grad student, retiree, working mother etc… – and be almost 100% sure they’ll open it? A: A handwritten thank you card. In an age of frequent emails and text messages, handwritten mail always receives special attention. Sending thank you cards [...]

The What, Why & How of Predictive Marketing Our constant effort to provide the many features real estate professionals need in one, easy-to-use platform can occasionally result in important additions going unnoticed or underutilized. To help you take advantage of all the great tools Point2 Agent has to offer, we are starting a new series called [...]