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There’s some huge advantages for real estate agents who possess the technical prowess required for photo and video production. Sellers love to know that high quality visuals are being used to attract buyers, and having the reputation of being the agent who creates notable marketing material never hurts. Graduating from beginner to pro takes a [...]
Video has clearly become one of the most effective ways to engage people. It taps into more than just a single sense such as the auditory in the case of a podcast, or the visual in still photography. Well executed, video can also touch prospects where it matters most. Their emotions. One of the most [...]
I’d like to introduce a new project of mine here at Point2: The Real Estate Technology Guide. The project will be entirely video based, and very selective in scope. In other words, all of the videos created will focus on some form of technology that agents use to more effectively market real estate. To make [...]
Well, we’ve just survived another blast of cold here in Saskatoon. Sigh… And I bet you’re all wondering what we Canadians get ourselves into during these long, cold bouts of winters. The answer is actually quite simple – we tinker. We tinker with just about anything and everything to keep from going mad. It’s true; [...]
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